Using learnings from local examples and from leading cycle cities across Europe, Claire McLernon from sustainable transport charity Sustrans presents an engineer’s view on the importance of thinking beyond current transport conditions in Northern Ireland to plan for the bicycle’s very important role in our future.
The aim of this presentation is to challenge the status quo regarding infrastructure design by focusing on the movement of people and goods as laid out in the NI Draft Programme for Government. Through delivery of behaviour change work in communities, workplaces, schools and beyond, Sustrans leads the way in understanding the barriers to cycling and the motivations behind people taking to two wheels. Only when there is a robust marriage of behaviour change interventions and forward-thinking infrastructure decisions will we achieve the active travel culture that our towns and cities and the people within them so badly need.
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